LMNT

TRANSPARENT
BEVERAGE · Est. 2018
Founder-owned electrolyte brand — Robb Wolf and Luis Villasenor still lead the company they bootstrapped
FIND CLEAN SWAPSHARE CARDAPI
ORIGIN STORY
Founded by Robb Wolf (former research biochemist, two-time NYT bestselling author of The Paleo Solution and Wired to Eat) and business partner Tyler Cartwright. Developed to address the electrolyte gap for people following low-carb, ketogenic, or ancestral diets who were experiencing fatigue and performance issues from sodium depletion.
FOUNDER-LED
No parent company on record. Independently owned.
INGREDIENT TRANSPARENCY
FULL INGREDIENT DISCLOSURE
All ingredients, sources, and quantities disclosed. Full electrolyte dose disclosure. Simple 3-ingredient formula: sodium, potassium, magnesium. No proprietary blends.
CERTIFICATIONS
Non-GMO Project VerifiedPaleo CertifiedKeto Certified