Tropicana juice is de-oxygenated and stored up to a year after squeezing — stripping all natural flavor. Flavor packs derived from orange essence are added back before packaging but don't appear on the label. '100% pure, not from concentrate, no artificial flavors' remains technically true while describing something no consumer would recognize as natural OJ. Approaching Chapter 11 under a French PE firm.
PARENT VIOLATIONS · $9.0M IN FINES
EU regulatory action — EU RASFF information notification: Acrylamide levels in Lay's potato chips exceed EU benchmark levels under Regulation (EU) 2017/2158. EU has mandatory acrylamide reduction targets for fried starchy foods; US has no comparable regulation. PepsiCo markets Lay's as a snack option without acrylamide warnings in US. (2020)
lawsuit — Second class action against Naked Juice alleging protein content claims on packaging overstated actual protein content. (2018)
FTC action — PepsiCo settles class action over Naked Juice all natural and non-GMO claims. Products contained synthetic ingredients including fibersol-2 and inulin. · $9.0M (2016)
FDA warning letter — Warning letter to Frito-Lay (PepsiCo): undeclared milk allergen in Lay's potato chips; manufacturing cross-contamination; mislabeling under 21 CFR 101.100 (2012)
FTC action — FTC action against PepsiCo/Tropicana for deceptive advertising: claimed Tropicana orange juice products reduce blood pressure and have specific cardiovascular benefits; health claims exceeded scientific substantiation; misleading nutritional benefit claims on juice labels (2012)
133 FDA Recall(s) on record
PARENT LOBBYING
$28.1M lobbied since 2020
Sugar taxesbeverage labelingPFASnutrition standardsschool nutritionnutrition labeling
PRODUCT ADDITIVES (204 PRODUCTS TRACKED)
Twister Orange Strawberry Banana Burst
Yellow 5Yellow 6Potassium SorbateArtificial Flavor
Trop orange juice beverage no pulp
SteviaModified StarchNatural Flavor
Tropicana, Twister, Soda, Grape, Grape
high fructose corn syrup
Tropicana, Twister, Soda, Strawberry, Strawberry
high fructose corn syrup
Grape juice drink
high fructose corn syrup