Naked is owned by Kellogg's.
PARENT VIOLATIONS · $7.5M IN FINES
EU regulatory action — EU RASFF information notification: Kellogg's Froot Loops contains BHT (butylated hydroxytoluene) as preservative. BHT is not approved in EU cereals under Regulation (EC) 1333/2008 though approved for use in fats/oils. FDA considers BHT 'generally recognized as safe' in US. Product versions differ between US and EU markets. (2021)
USDA recall — : Maxi Canada, Inc. Recalls Breaded Chicken Products Due to Misbranding and Undeclared Allergens — Reason: Misbranding, Unreported Allergens — Pounds recalled: 43,313 pounds — Class: Class I — Recall #077-2017 (2017)
FDA warning letter — Warning letter to Kellogg Company: false and misleading health claims on Frosted Mini-Wheats; FTC and FDA joint action for unsubstantiated cognitive improvement claims (2014)
FTC action — FTC and state AGs challenge Kelloggs Smart Choices program that placed checkmarks on heavily sugared cereals including Froot Loops. (2013)
FTC action — FTC complaint after Kashi found using GMO soy in products labeled nothing artificial. Kelloggs simultaneously funding campaign against California GMO labeling law. · $5.0M (2012)
49 FDA Recall(s) on record
PRODUCT ADDITIVES (188 PRODUCTS TRACKED)
Naked vanilla cupcakes
Sunflower LecithinModified StarchNatural Flavor
Naked cupcakes
Xanthan GumSunflower LecithinNatural Flavor
Berrylicious Fruit Smoothie
SteviaMonk FruitNatural Flavor
Strawberry Lemonade
Monk FruitNatural Flavor
Glorious Greens
SteviaNatural Flavor